REALTORS · PRE-LIST REFRESH

Sell faster.
Sell for more.

We handle every aspect of your project, so you don't have to. Turnkey home refresh services for real estate agents and sellers.

Built for the listing

Your client deserves a smooth sale.
You deserve a fast one.

TRUE BLUE is the specialist you need before you list. We provide turnkey refresh services, specifically tailored to the real estate market, guaranteeing your home is positioned to sell quickly and for top dollar. Our process minimizes stress and maximizes the impact of essential updates.

Maximize for your seller
Higher list price, faster offer, stronger appraisal.
Minimize time on market for you
Photo-ready homes hit MLS faster and stay there briefly.
Zero hassle — we manage the entire remodel process
One scope, one schedule, one invoice.
Refreshed bathroom with white tile, new vanity, and modern fixtures, after remodel
Outdated bathroom with green walls and dark vanity, before remodel
BEFOREAFTER
Drag to compare · list-ready in under 3 weeks
Where the money goes

Highest ROI Renovations

We understand the renovations that offer the highest ROI. Your budget gets focused where buyers notice most:

Entry Doors
Baths
Garage Doors
Kitchens
Bedrooms
Cape Cod exterior of the JIM Project before turnkey remodelTHE LEAD
Turnkey case study

Diamond in the Rough

The Lead · A diamond in the rough

The agent called us first. A 1950s Cape Cod in a desirable pocket, structurally sound but a generation behind on finishes. The seller wanted to list as-is. The comps said the upside was much bigger than the work required to capture it. We walked it together, priced the scope inside a week, and got crews on site before the listing photos were ever booked.

+$100K
Equity captured
<3 wks
On site, start to finish
1
Contractor managing it all
Original bathroom with wall-mount sink and brown shower curtainFinished bathroom with white subway tile surround, glass block window, and new vanityBEFOREAFTER
Bathroom · tap to compare
Finished kitchen with white cabinets, subway tile backsplash, and stainless appliances
Original kitchen with white cabinets and faux finish wall border
BEFOREAFTER
Kitchen · drag to compare
Portfolio

Recent transformations.

Kitchen Refresh

Updated Design
Completed kitchen with white cabinets, granite counters, and stainless appliances
Kitchen before remodel with dated oak cabinets and torn up flooring
BEFOREAFTER
Drag to compare
Remodel Range$20k–$25k

Bathroom Transformation

Modern Design
Bathroom before remodel, stripped to bare wallsCompleted bathroom with white subway tile, new vanity, and modern fixturesBEFOREAFTER
Tap to compare
Remodel Range$9k–$11k
The math

TurnKey is built for Realtors.

Twin Cities Suburban Home

Comparable home: Similar 4-bed home sold for $312,000 without renovation.

TurnKey investment: $25,000 renovation (kitchen, bath, finishes)  ·  Result: Sold for $365,000 (listed $359,900)

Seller Profit Comparison

Without TurnKey
Sale Price (Comparable)
$312,000
Agent Commission (6%)
−$18,720
Closing Costs
−$3,100
Seller Net$290,180
TurnKey
Sale Price (Actual)
$365,000
Agent Commission (6%)
−$21,900
Remodel Cost
−$25,000
Closing Costs
−$3,650
Seller Net$314,450
Seller Gains
+$24,270

Realtor Commission Comparison

Without TurnKey
Sale Price
$312,000
Commission (6%)
$18,720
TurnKey
Sale Price
$365,000
Commission (6%)
$21,900
Realtor Gains
+$3,180
The bottom line

A $25,000 renovation generates $53,000 in cumulative benefit ($24,270 for seller + $3,180 for you + $25,550 to TurnKey for the work). The remodel pays for itself, and then some. Everyone wins.

Your competitive advantage

Bring TurnKey to your sellers and become the realtor who doesn’t just list homes. You position them to sell faster, for more money. That’s a positioning no competitor can match.

Actual Turnkey Project. Project numbers depend on the property, scope, and market.

How it works

The TURNKEY
Process

One partner, seven steps, zero guesswork. From first walkthrough to closing day, we run the entire remodel so you can run the listing.

Estimate

Our project managers work with you and your client to ensure a fast, accurate estimate.

Materials

TRUE BLUE designers have streamlined the material selection process by preselecting the most popular items on the market for you to choose from.

Design

Our in-house designers produce a full render of the new project so you see exactly what the finished space will look like.

Construction

We handle projects of all sizes — from handyman repairs to full home remodels. TRUE BLUE has done and seen it all.

Project Management

Every project gets a dedicated Project Manager and Job Supervisor. The seller follows progress from anywhere in the world via our app.

Craftsmanship

TRUE BLUE takes immense pride in our work. We manage the licensing, insurance, and permits for all construction and mitigation.

No Upfront Costs

The seller pays no construction costs until closing — positioning all partners for the best possible sale.

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Concierge services

From hammer to handshake.

We don't just build. We get the home market-ready and listing-ready, start to finish.

Why it matters
  • Listings show better and sell faster
  • One call instead of project managing multiple vendors
  • Consistent, reliable quality every time
In-house design

Every project is tied to today's buyer palette. No guesswork, no mismatch. Our designers know exactly what sells.

Real estate photography

Professional photography and walk-throughs that make your listing stand out from the moment it goes live.

Full-service cleaning

A spotless, move-in-ready deep clean after every project. No separate vendor for you to coordinate.

Concierge coordination

One point of contact manages design, photography, cleaning, and the final walkthrough, so you don't have to.

Step 02 · Materials

Material Selections

Our designers pre-select the most popular, market-proven finishes, so choosing is simple and the result always sells.

Surfaces

Flooring

Tile & LVP
Flooring · Tile & LVP finish option
Flooring · Tile & LVP finish option
Flooring · Tile & LVP finish option
Flooring · Tile & LVP finish option
Flooring · Tile & LVP finish option
Flooring · Tile & LVP finish option
Flooring · Tile & LVP finish option
Flooring · Tile & LVP finish option
Flooring · Tile & LVP finish option
Flooring · Tile & LVP finish option
  • Cyrus Walnut
  • Cyrus Brookline
  • Cyrus Sandino
  • Cyrus Fauna
  • Cyrus Whitfield Gray
  • Cyrus Akadia
  • Cyrus Katla Ash
  • Ashton York Gray
  • Ashton Mercury Brown

Carpet

Carpet finish option
Carpet finish option
Carpet finish option
Carpet finish option
Carpet finish option
  • Windy City
  • Azure
  • Cross Country
  • Ironside
  • Raft
  • Luna Pearl
  • Dallas White
  • Opalescence

Counters

Granite & Quartz
Counters · Granite & Quartz finish option
Counters · Granite & Quartz finish option
Counters · Granite & Quartz finish option
Counters · Granite & Quartz finish option
Counters · Granite & Quartz finish option
Counters · Granite & Quartz finish option
  • Rock White
  • Frost White
  • Uba Tuba
  • Luna Pearl
  • Opalescence

Counters

Laminate
Counters · Laminate finish option
Counters · Laminate finish option
Counters · Laminate finish option
Counters · Laminate finish option
Counters · Laminate finish option
Counters · Laminate finish option
  • Sea Salt
  • Calcutta Marble
  • White Ice Granite
  • Tuscan Romano
  • Taj Mahal
  • Milano Brown

Cabinets

Cabinets finish option
Cabinets finish option
  • Gray Shaker
  • White Shaker

Lighting & fixtures

Lighting

Brushed nickel
Lighting · Brushed nickel finish option
Lighting · Brushed nickel finish option
Lighting · Brushed nickel finish option
Lighting · Brushed nickel finish option
  • 12" Flush Mounts
  • 6-light Chandelier
  • Ceiling Fan
  • 3-light Vanity Light

Fixtures

Brushed nickel
Fixtures · Brushed nickel finish option
Fixtures · Brushed nickel finish option
Fixtures · Brushed nickel finish option
Fixtures · Brushed nickel finish option
  • Round Doorknob
  • Bathroom Kits
  • Vanity Faucet
  • Kitchen Faucet

Lighting

Black
Lighting · Black finish option
Lighting · Black finish option
Lighting · Black finish option
Lighting · Black finish option
  • 12" Flush Mounts
  • 6-light Chandelier
  • Ceiling Fan
  • 3-light Vanity Light

Fixtures

Black
Fixtures · Black finish option
Fixtures · Black finish option
Fixtures · Black finish option
Fixtures · Black finish option
  • Round Doorknob
  • Bathroom Kits
  • Vanity Faucet
  • Kitchen Faucet

Lighting

Champagne bronze
Lighting · Champagne bronze finish option
Lighting · Champagne bronze finish option
Lighting · Champagne bronze finish option
Lighting · Champagne bronze finish option
  • 5" Cabinet Pulls
  • 3-light Vanity Light
  • 6-light Chandelier
  • 12" Flush Mounts

Fixtures

Champagne bronze
Fixtures · Champagne bronze finish option
Fixtures · Champagne bronze finish option
Fixtures · Champagne bronze finish option
Fixtures · Champagne bronze finish option
  • Bathroom Kits
  • Round Doorknob
  • Vanity Faucet
  • Kitchen Faucet

Appliances

Appliances

Appliances finish option
Appliances finish option
Appliances finish option
Appliances finish option
Appliances finish option
Appliances finish option
  • Top Load Washer
  • Gas Dryer
  • Microwave Oven
  • 24" Built-In Dishwasher
  • 30" Free-Standing Electric Range
  • 30" French-Door Refrigerator

Selections vary by availability. Your designer walks the full board with you at estimate.

Staying Connected

Transparency
in Real-Time.

Everyone who is part of the project can benefit from Daily Logs. This includes your team and client. You can see where you're at in the build.

You won't have to call us every evening asking about updates. You'll have real-time updates at your leisure.

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Buildertrend mobile app showing Daily Logs
Buildertrend Daily Logs desktop view
Daily Log information form
Recently finished

Homes we got listing-ready.

  • Renovated galley kitchen with white cabinets and quartz counters
  • Stainless appliances against fresh paint and LVP flooring
  • Open living room with new carpet and trim
  • Bedroom with new paint, carpet, and trim
  • Emerson dining room opened to kitchen with new quartz counters
  • Finished lower level with new carpet and trim at Emerson
  • Humboldt Tudor exterior with restored stucco and brick chimney
  • Living room with refinished oak floors and original brick fireplace
  • Open sightline from living room through arched opening to dining
  • Dining room with restored built-ins and new globe chandelier
  • Renovated galley kitchen with quartz counters, vent hood, and open shelving
  • Quartz island with gas cooktop opening to sun porch
  • Bedroom hall with restored hardwood, built-in linen, and new bath
  • Vaulted primary suite with exposed beam and refinished oak floors
  • Lower level lounge with restored cedar accent wall
  • Refinished storage room with painted shelving and sealed concrete floor
  • White kitchen with new dishwasher and matte black fixtures
  • Light-filled living room after remodel
  • Refreshed bathroom with new vanity and fixtures
  • Emerson living room remodel with refinished hardwood floors
  • Emerson kitchen with refinished cabinetry and new countertops
  • Updated full bath with matte black fixtures at Emerson
  • Front elevation of Humboldt Tudor remodel
  • Staged living room with restored woodwork and arched mantle
  • Dining room framed by original arched opening with built-in hutch
  • Dining room open to living room with refinished oak floors
  • Kitchen island and prep sink with views into dining room
  • Sun porch with original beadboard ceiling and panoramic windows
  • Updated bath with subway tile, pedestal sink, and glass block window
  • Finished lower level family room with new carpet and recessed lights
  • Lower level three-quarter bath with walk-in shower and oak vanity
  • Mechanical and laundry room with new ductwork and sealed floor
Word on the street

What clients say.

Live reviews pulled straight from our Google Business Profile. No cherry-picking, no edits.

4.8
40 Google reviews
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Ready to Remodel

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